Essential Package
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The Gateway to Digital Marketing
Designed for small businesses that want to launch or organize their digital presence affordably, the Essential Package delivers a lean and efficient lead-generation structure with low cost and simple execution.
The entire operation is built with extensive use of artificial intelligence — across content, automation, posts, articles, and analysis — to accelerate implementation without sacrificing consistency.
The Essential Package was developed for small businesses that want to get started quickly and build a digital foundation focused on lead generation. The offer combines diagnostics, content, automation, a landing page, and paid media in a lean, organized, and efficient format.
The Essential Package includes:
- CRO diagnosis (website + social media), with analysis of the current website and Instagram and LinkedIn profiles, focused on conversion, offer clarity, proof, CTA, and user journey;
- Prioritized adjustment and improvement recommendations, including quick wins and structural recommendations to strengthen qualified lead generation;
- 1 exclusive landing page per quarter, created for that quarter’s campaign and integrated with WhatsApp and Mautic;
- Automation infrastructure + configured Mautic for lead capture and organization, with 1 five-email nurturing flow and 1 monthly newsletter;
- Creation or revision of corporate profiles on Instagram and LinkedIn;
- 1 weekly post, generated with AI and reviewed by the team;
- 1 weekly blog article, produced with AI, human-reviewed, and optimized for SEO and GEO;
- Management of 1 Google Ads campaign per quarter, always directed to that quarter’s exclusive landing page;
- Automated reports via Reportei and WhatsApp support for questions and one-off requests.
Diagnosis and Landing Page
Website and social CRO diagnosis with prioritized recommendations, plus 1 exclusive landing page per quarter integrated with WhatsApp and Mautic.
Social Media
Creation or revision of corporate Instagram and LinkedIn profiles, with 1 weekly post generated with AI and reviewed by the team.
Content, Automation and Ads
1 weekly article optimized for SEO and GEO, Mautic configured with a five-email flow and a monthly newsletter, plus management of 1 Google Ads campaign per quarter.
How we work
CRO Diagnosis
Assessment of the website and social profiles focused on conversion, offer, CTA, and user journey
Landing Page + Mautic
Lead capture structure with a quarterly landing page, WhatsApp, and configured automation
Recurring Content
Posts, articles, nurturing flow, and newsletter supported by AI and human review
Google Ads trimestral
Campaign defined according to persona, strategy, and business objective
Management and Reporting
Automated reports via Reportei and WhatsApp support
Service includes
- CRO Diagnosis + Landing Page
- Instagram and LinkedIn Profiles
- Mautic + 5-email flow
- Posts + recurring articles
- 1 Google Ads campaign/quarter
- Automated reports via Reportei
FAQs
The package starts with a CRO diagnosis of the website and social media, followed by the setup of the landing page, Mautic, and the initial content plan.
Yes. The package includes 1 Google Ads campaign per quarter and, if the campaign changes in the following quarter, a new landing page can be developed to support that change.
The minimum contract term is 6 months.
After the minimum term, the contract may be terminated with 30 days’ notice.
Get in touch with our specialist
Fill out the form to hear from our team and understand how the Essential Package can structure your lead generation.
Other Digital Marketing Packages
Intermediate Package
Recommended for companies that need consistency and predictability in lead generation, with more landing pages, automation, and content volume.
It combines a professional website with multiple landing pages, Mautic automation, 2 weekly posts, 4 articles per month, and Google and Meta Ads campaigns each quarter. Average expectation: 15 to 40 qualified leads per month.
Advanced Package
Designed for companies that have already validated digital channels and need to accelerate growth with monthly campaigns and higher content volume.
It includes up to 3 landing pages per semester, 4 weekly posts, 4 articles per month, advanced Mautic automation, and monthly campaigns alternating between Google and Meta Ads. Biweekly meetings ensure ongoing adjustments. Average expectation: 30 to 80 qualified leads per month.
Strategic Package
A complete solution for companies that treat marketing as a growth engine, with an end-to-end structured funnel.
It includes advanced automation, 5 weekly posts, 8 articles per month, continuous Google and Meta Ads campaigns, and weekly meetings for faster decisions, plus up to 4 hours of sales consulting during setup. Average expectation: 50 to 120 qualified leads per month.